Tag Archives: Foremen

As Submission Deadline Nears, NRCA Contractor and Distributor Members Encouraged to Recognize Outstanding Workers by Nominating Them for MVP Awards Program

The deadline for The Roofing Industry Alliance for Progress’ Most Valuable Player Awards (MVP) Program is Nov. 21. NRCA roofing contractor and distributor members are encouraged to nominate their outstanding employees for consideration.

The MVP Awards program formally recognizes and honors workers who exhibit leadership in the field and consistently strive for excellence.

MVP Banner

MVP winners will receive two complimentary airfares and two nights’ hotel accommodations during NRCA’s 128th Annual Convention in New Orleans; one complimentary conference registration and exhibit hall pass to the 2015 International Roofing Expo®; two complimentary tickets to the NRCA Awards Ceremony and Cocktail Reception where winners and their companies will be formally honored; a $100 American Express gift card; recognition in Professional Roofing magazine, NRCA’s For Members Only newsletter and on The Roofing Industry Alliance for Progress’ website; and recognition in a press release sent to local media and industry trade press.

One MVP winner will be chosen to be Professional Roofing’s Best of the Best, an honor co-sponsored by OMG Roofing Products, Agawam, Mass. This winner will receive additional recognition and be featured in a future Professional Roofing magazine article.

Following is an excerpt from the feature article about Ryan Watts, foreman for Jurin Roofing Services, Inc., Quakertown, Pa., the 2014 Best of the Best Award recipient, published in Professional Roofing’s May 2014 issue.


Watts tries to do the right thing with customers, as well.

“He’s sensitive to their needs,” Eric Jurin says. “They realize he’s listening and not just giving lip service.”

Watts says he started learning about customer service when he was young.

“I grew up in the customer service world,” he says. “I was at the forefront of customer service when I was working at Domino’s. It was instilled in me to keep customers happy.”

He says his positive, straightforward attitude with customers is just common practice.

“I don’t even realize what I’m doing,” he says. “It’s like a reflex. I have open communication and make time for the customer. I always want to right the situation and satisfy the customer.”

Chris Jurin says Watts represents the company well.

“He is able to offer leadership through projects when the circumstance are difficult and the clident is unsure,” he says. “Ryan creates and environment that remains focused on the solution for the problem at hand and does not become distracted by the emotions that may be at play when the situation is unfolding.”

In fact, Watts says dealing with customers is his favorite part of the job.

“I enjoy interacting with our clients and being able to build and maintain good relationships year after year,” he says.

The deadline for MVP Award submissions is Nov. 21. Each person submitting a nomination form by the deadline will be placed in a drawing for an iPad 2 16 GB with Wi-Fi. And each person being nominated will have his or her name entered into a drawing for a $100 American Express gift card.

For more information or to download the nomination form, contact Bennett Judson, the Alliance’s executive director, at bjudson@nrca.net or visit the Alliance’s website, http://www.roofingindustryalliance.net.

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Roofing Contractors Can Create Leaders by Investing in Their Foremen

As a roofing contractor, what investments will yield the most significant returns to your company? New equipment? A better facility? Increased marketing efforts? In fact, investing in a trained labor force may prove the most beneficial.

Consider the following statement from Ethan Cowles, senior consultant with FMI, Raleigh, N.C.: “World-class contractors all have incredible talent at the foremen level. That is not to say company leadership, business strategy, project management, etc., are not important, but operations without great foremen always struggle to achieve anything but mediocrity.”

This quote resonates with what NRCA has heard from its contractor members, as well. Tom Shanahan, NRCA’s associate executive director of risk management, states that after asking hundreds of contractors throughout the years how much of each dollar flowing through a company is affected directly by foremen, he has safely landed on 85 cents of every dollar.

Foremen drive your trucks, use your equipment, manage your labor, direct quality control, affect insurance rates and often are the face of your company for customers.

It makes you want to ensure your foreman perform at their best, doesn’t it?


NRCA has been focused for years on providing education for roofing foremen. Recognizing that most foremen are promoted to their positions because of their roofing skills and work ethic, rather than for their leadership prowess, NRCA’s For Foremen Only training program has provided a venue for training thousands of foremen about leadership and communication during the past 15 years. Now – packaged within a larger ProForeman initiative, NRCA’s For Foreman Only classes provide a cornerstone for a well-rounded experience aimed at helping roofing contractors achieve world-class excellence.

Foremen need to be leaders, not just crew managers; therefore, they need to understand the whole picture—the process of selling and installing roof systems, their role in keeping employees safe, outside forces that necessitate compliance and more—if they are to understand the importance of their roles.

The ProForeman program helps roofing foremen shift their perspectives of their roles from being roofing installation managers to company leaders. As leaders, the burden of responsibility is greater and, when understood, frees them to think differently about how to work with their crews and supervisors.

The program comprises six main topics: general education, roofing technology, construction/business practices, leadership, safety and training others.

General education

General education addresses reading comprehension and math. Foremen should be able to communicate in writing with company personnel and customers. They need to comprehend instructions and other communications on memos, emails and orders. Math skills are required to understand material quantities, production goals and purchasing.  

Roofing technology

Understanding foremen already are knowledgeable about roofing and are experts on the systems they install, this program does not address roof systems or installation skills but rather focuses on understanding the reasons for decisions and trends in the industry. Exposure to codes and expert industry updates are two aspects of this topic.


Construction/business practices

Foremen receive a better understanding of their company and the roles others play and look at best practices.


NRCA believes leadership is the most critical and often least developed skill of most foremen. Activities within this topic help foremen to see crew members as people to be trained and motivated rather than production tools. Foremen learn production is more likely to increase when they focus on leading their people rather than striving to achieve an outcome.


It is nonnegotiable for field managers to be safety experts. Helping hard-working men and women return home at the end of the day is the beginning of motivation and trust for leaders and companies.


This section is an emphasis on foremen as trainers. Foremen need to be able to teach, train and coach their crews to achieve excellence in their work.

Elements within each section overlap to form a cohesive program aimed at developing excellent field managers. The program’s final element is a conversation with a member of the ProForeman leadership team who will help a participant define overall takeaways and discern his or her growth during the course of the program.

For more information, see www.nrca.net/proforeman.

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